Introduction to Media Literacy & Social Media
This is the first lesson of the Social Media Investigated: Media Navigator module — a media literacy programme for Year 7. The lesson establishes a Safe Learning Agreement, introduces the concept of media literacy (access, analyse, create), and gives students practical experience deconstructing an advertisement (Kia Exercising Hamsters) to identify text, subtext, and target audience.
Learning Outcomes
Outcome 1:
Define media literacy.
Outcome 2:
Explain media literacy concepts.
Outcome 3:
Identify text and subtext in media examples.
Outcome 4:
Recognise the characteristics of social media versus traditional media.
What's included
A quick look at the classroom-ready resources that come with this lesson.
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